THE 5 PILLARS OF THIS TRT MASTERCOURSE
PILLAR #1: THE 6-WEEK ONLINE MASTERCOURSE
Access the blueprint to help you become a freelance LinkedIn Sales & Marketing specialist. Follow along step-by-step as we walk you through everything you need to have in place to be able to launch & grow your freelance LinkedIn specialist business.
Each module will help you work your way towards your own freelance LinkedIn specialist business, one step at a time. Here’s what’s covered:
Module 1: Foundations For Every LinkedIn Specialist
LinkedIn is the world’s largest professional network and #1 platform for B2B lead generation.
In this module, you will learn the basics of LinkedIn as a social media platform and learn the foundations about its potential for businesses. Then you will learn exactly how to become successful in a B2B environment for both your own business and for your clients. You will learn to identify your target audience and use data and insights available on LinkedIn to understand their needs. Finally, you will gain a high-level view of all solutions available so that you can craft the most effective sales and marketing strategy to help your clients reach their business goals cost-effectively.
- 5 Reasons Why LinkedIn Has Massive Potential For You & Your Clients
- The 3 Core Strategies Every LinkedIn Specialist & Business Owner Needs To Know
- All Aspects On The LinkedIn Platform You Need To Know
Module 2: Use LinkedIn For FREE To Attract New Customers For You & Your Clients
In this module, you will unlock the full potential of LinkedIn’s free version to reach your target audience and convert into paying customers. You will begin with crafting a complete LinkedIn profile to strengthen your professional brand and attract the right people. Then you will learn how to create and optimize a professional LinkedIn Page for businesses to engage and build trust with your target audience. Finally, you will learn how to grow and leverage your own network to build authentic relationships with your target audience and connect to ‘warm’ opportunities within your niche.
- How To Optimise Your LinkedIn Profile For You & Your Clients
- How To Create The Perfect LinkedIn Company Pages
- 6 FREE Core Marketing Strategies On LinkedIn To Promote Your Brand & Build A Community
- 3 Secrets To Massively Grow Your Network & Attract More Customers For You & Your Clients
BONUS: Get your LinkedIn “All-Star” profile status with our secret profile checklist!
Module 3: Bye-bye Cold-Calling, Hello Modern Selling
To be profitable, any business needs to have an effective sales and marketing strategy in place. In this module, you will take a deep-dive into LinkedIn’s premium tool for sales professionals and learn the ins and outs of modern selling in today’s B2B marketplace. You will learn how to find your target audience within seconds, how to understand their challenges and needs before even speaking with them, and how to engage with personalized outreach (and the best thing… no cold calling at all!) so you can convert them into paying customers while reducing average sales cycle and increase win rates.
- LinkedIn’s #1 Premium Tool For Sales Professionals
- How To Find Your Decision Makers In Your Target Audience In Less Than 30 Seconds
- How To Use LinkedIn Data & Insights To Understand Your Target Audience
- How To Write The Perfect InMail To Secure Director+ Level Meetings For You & Your Clients
BONUS: In this module, we’re going to find out your Social Selling Index (SSI) Score on LinkedIn & discuss why and how to optimize it!
Module 4: The Ins-and-Outs To LinkedIn B2B Advertising
Today’s world of digital marketing opens up endless opportunities for businesses to connect with their target audience at a massive scale. In this module, you will learn the ins-and-outs of paid advertising in a B2B environment, how to leverage LinkedIn Campaign Manager to start advertising for your clients. Finally, you will learn to set up best-in-class reporting and marketing analytics to ensure your clients are always on track for success with optimal ROI so they will want to work with you forever!
- The Ins-and-Outs Of LinkedIn’s Campaign Manager
- How To Create & Manage Your LinkedIn Campaigns
- Reporting & Analytics: Make Data-Driven Decisions and Recommendations
- Case Study Analysis: Learn From A Real-Life Case With A Client
BONUS: Save time and use our expert kick-off meeting template & monthly reporting template to impress your clients
Module 5: Become An All-Around LinkedIn Specialist That Your Clients Will Love
At this point, we have covered all the fundamentals of the LinkedIn platform, how you can use LinkedIn for FREE to attract new leads for both you and your clients, how to use LinkedIn’s sales solutions for your clients, and how to use LinkedIn’s paid advertising platform. Next, we’d like to show you a few extra skills you should know about to become an all-round LinkedIn specialist and make your clients love and keep doing business with you!
- How To Set Up The Perfect LinkedIn Sales Funnel For Your Clients
- 3 Secrets To Attract More High-Quality Leads For You & Your Clients
- How To Create Beautiful Proposals, Contracts, Invoices, And Monthly Reports That Will Impress Your Clients
Module 6: Setting Up Your Business as a LinkedIn Specialist & Get Clients
Congrats! You’ve now learned all the skills that you need to become an all-around LinkedIn specialist. Now it’s time to set up your own freelance business, get your first clients, and work from anywhere with your new business!
In this final module of this course, you’ll learn:
- How To Find The Perfect Niche For Your Business
- How To Find & Keep Your First Paid Customers: setting up the perfect sales funnel for LinkedIn specialists, secure meetings with your dream clients, pitch your services, create a plan to hit your daily, weekly and monthly goals.
- How To Optimize & Create Your LinkedIn Specialist Website & Landing Pages To Impress Potential Clients
Each week, a new module will be unlocked that will cover the next step towards your location-independent lifestyle as a LinkedIn specialist.
As a TRT member, you get LIFETIME & FREE ACCESS to the content and upgrades of this MasterCourse – so you can learn at your own pace!